DJ & Lindsey Emphasize Investing in Real Estate

It was 2011, when Lindsey was really struggling to open a lockbox at a condo for sale on Anastasia Island. Though she had been licensed for a few years, and thought she could figure out how to open stubborn lockboxes… Lindsey failed. So she calmly called the listing agent for any suggestions on how to get it to pop open. He answered the phone. “They’re really interested, but I can’t figure out how to get it to pop open.” Lindsey said. To which the listing agent replied with, “I’ll be right over! I’m 2 minutes away, just hang tight!” Sure enough, he was there in just two minutes and opened it right up…saving the day. The listing agent was none other than DJ DellaSala.

Lovers of travel, DJ and Lindsey were married Labor Day Weekend in Las Vegas and hosted a four day celebration for all their closest friends and family. They have one son, Noah, who is 18 years old, as well as a toy poodle named Truffles, who is certain to live to be 100! Noah is DJ’s son and has recently started working in their St. Augustine office, making calls and setting appointments for the real estate agents in their company. “It’s pretty easy… you just call, listen to people’s needs, find a solution, and follow up with people. I chat with them about their real estate goals and match them up with the perfect agent who can help them as quickly as possible,” Noah said.

In 2013, DJ & Lindsey decided to open their first real estate brokerage. At the time, it was Ancient City Real Estate and based in St. Augustine. With aspirations to expand across the state, they quickly rebranded to DJ & Lindsey Real Estate in 2016 with offices along the east coast of Florida. But it was the Spring of 2020, days before the entire world shut down, when they dove head first into mass marketing. They knew this was what sellers would need in a challenging market: more eyeballs on their properties. We’re certain you’ve seen the billboards scattered throughout North Florida. MOVE TO 904. WE SELL HOUSES. It was a risky move placing so much value on mass marketing during a pandemic, but it ended up paying off big time, both for their brokerage and for their staff and agents, collectively selling $1 Billion in 2021 in North Florida and over 3,000 homes, a first for a St. Augustine-based real estate company. Although they are a real estate brokerage, they consider themselves to be a high-end marketing agency, utilizing luxury print ads, billboards, radio, TV, social media, and hyper-targeted online advertising methods.

“We just happen to sell houses. A ton of houses. But it’s the mass marketing that produces results like record breaking sales and selling homes faster in what some will say is a challenging real estate market right now, with higher interest rates and frightening news stories.” DJ & Lindsey actually recently purchased the old Ameris bank building across the street from Marsh Creek, beautifully renovated with almost 2,000sf of usable outdoor space, as well as future plans for a potential coffee shop inside. “It is sure to be a fun AND beautiful place to sell real estate!” Lindsey exclaimed.

Never ones to gatekeep, in 2023, the DellaSalas co-founded Adira Capital, a 506(c) that is setting the industry standard delivering superior returns to investors through their real estate fund. Since 2020, the management group has sold over 9,000 units valued at over $3.5 billion through their real estate brokerages. On top of that, their partners have created personal real estate portfolios exceeding $36 million in value. Leveraging experience, relationships & processes, there is nobody in a better position to source, purchase, renovate & manage the best real estate investments here in Northeast Florida. DJ & Lindsey believe real estate investing is the greatest opportunity for wealth building. At Adira Capital they receive thousands of inbound leads monthly where their leadership team has sold over 9,000 units valued at over $3.5 billion dollars since 2020. They have experience in marketing, business management & leveraging technology automation while also contributing their own capital to every deal.

There’s a lot that goes into real estate investing. From finding the deal, to closing on it, to renovation design & construction management, to leasing, ongoing maintenance and finally an eventual, and hopefully successful, exit. They’ve spent the last 10 years becoming vertically integrated at almost every level. This allows them to have control of the progress, accurately calculate expenses, and maximize returns. The leadership team owns the brokerages, are partners in the closing & title company, handle either in-house or have close partnerships with local contractors, and are majority shareholders in their ongoing management company. With all these pieces in place, Adira Capital’s investors can rest assured that they chose the right team to see a project through from acquisition to exit.

But DJ and Lindsey’s interests extend well beyond their professional lives. Their greatest inspiration is their love for each other and their family. They believe that with hard work, determination, and a positive attitude, anything is possible. And they’re proof that with a little bit of luck and a lot of hard work, dreams really can come true.

DJ & Lindsey Real Estate
731 A1A Beach Boulevard
Saint Augustine, FL 32080
(855) 968-4550
www.djandlindsey.com